Estate Built by Levi Strauss Heirs Lists for $85 Million In Rancho Santa Fe
One of Southern California’s most extraordinary private estates, originally developed in the 1990s by the Haas family, descendants of Levi Strauss, is up for sale.
The family spent years building out the 77-acre Rancho Santa Fe property, dubbed Willow Creek, as a high-end equestrian compound for their daughter, with a focus on land preservation, horses, and scale.
Now being offered for $85 million, the listing presents a rare opportunity to acquire a property shaped by American legacy and Western tradition, just minutes from the San Diego coastline.
Property Highlights
Price: $85 million
Location: Rancho Santa Fe, California
Land: 77 acres
Size: Approx. 15,000 square feet (main house)
Beds/Baths: 26/22
Notable Features: 15-acre private lake, professional equestrian facilities with 35 stalls, riding arena, multiple guest residences, entertainment pavilion, private trails, tennis court, Olympic-level training grounds
The History of Willow Creek
Originally developed by descendants of the Levi Strauss family within the Haas lineage, Willow Creek was envisioned as a modern expression of the classic American ranch, designed not just as a home but as a place to steward land, raise horses, and live expansively.
While no longer operating as a working ranch, the property was built for equestrian use, and that DNA remains fully intact across its rolling pastures, state-of-the-art barns, and training facilities.
Inside The Main House
At the center of the estate sits a Santa Barbara–inspired main residence modeled after Argentina’s great estancias, offering grand yet understated architecture suited for both intimate family life and large-scale gatherings.
Other structures include a guest house which sits next to a full entertainment pavilion, complete with recreation and fitness spaces, as well as additional residences and apartments that have historically accommodated staff and ranch operations.
Full Estate Video Tour
Beyond the buildings, the land itself is the estate’s defining feature which is shown in great detail in the video tour from Williams & Williams Estates Group.
Private trails weave through the acreage for hiking, riding, and exploring, while a 15-acre lake offers opportunities for fishing, paddling, and kayaking at the far end of the property.
Two of Our Favorite Outdoor Spots
Here are a few of our other favorite outdoor spots on the property, spaces that seem subtle compared to the other amenities but offer an alternate look at daily life at the estate.
Outdoor Dining Patio
Just off the main house, the covered dining patio feels like an extension of the interior, with thick wood beams overhead, terracotta flooring underfoot, and long farmhouse tables set up for long meals.
It’s shaded, open to the lawn, and clearly designed for gathering, whether that’s casual family dinners or hosting a full house of guests.
Tennis Court
Set slightly away from the main living areas, the tennis court adds a classic estate element that feels both recreational and nostalgic.
Framed by trees and paired with a nearby pavilion for lounging or watching, it adds a country-estate amenity to the grounds, offering a dedicated space for activity that balances out the home’s more relaxed outdoor spaces.
Final Thoughts on The Property
Built by descendants of the Levi Strauss family and shaped by generations who valued land, horses, and open space, Willow Creek reflects a way of living that has largely disappeared in Southern California.
Yet despite its scale and seclusion, the estate remains just five miles from the Pacific Ocean, offering a balance of rural privacy with easy access to beaches, downtown San Diego, major airports, and world-class amenities.
That duality is what ultimately sets the property apart giving it the flexibility to stay true to its roots or evolve into something entirely new.
